THE BRAND BEHIND BRANDS
Our story.
Gelato Wholesale Collective is the maker behind many of Singapore's best-loved dessert menus. Much of the gelato you've enjoyed around the island whether it be at hotels, restaurants, cafés, corporate events and weddings … these all started with us. This is how we got here, and why we do it the way we do.
BUILT FROM A CART, NOT A BOARDROOM.
HUMBLE BEGINNINGS
We started from a small gelato cart at pop-ups. No team, no central kitchen, no clients. It was a beginning started with a naive obsession and a love of gelato made properly, and a belief that we can make gelato better than mass-produced tubs.
So we understand the struggles of the everyday entrepreneur. Someone who has started from scratch and still has to grapple with heavy capex, increasing rent and utility, and the challenges of manpower in Singapore. And, we can help. We will try to help. We will try our best.
We started from zero. We did small batches, long hours, learning by doing. Our team graduated from the University of Singapore’s Challenging F&B Environment. We sold tub by tub, scoop by scoop, listened to what our clients came back for, and reinvested every dollar into getting our gelato right.
So let us work alongside you. You need a trusty partner, and we need a long-term industry pal.
YOUR CUSTOMERS
ARE WHAT MATTERS.
THIS IS REALLY ABOUT YOU. NOT US.
The honest truth about working with GWC: it isn’t about us.
Singapore’s F&B scene is one of the most competitive in Asia. New cafés open every week. Hotels fight for repeat guests. Restaurants juggle rising costs, manpower shortages, and customers who’ve seen everything. In a market this crowded, you can’t win on dessert alone. However, a weak dessert can quietly cost you a table that doesn’t come back.
Our job is to make sure your dessert isn’t the weak link. That the gelato you serve is the thing a guest remembers. That the signature flavour on your menu makes them tell three friends. That the popsicle at your activation gets photographed and reshared. That the retail tub carrying your brand holds its own against anything on the supermarket shelf.
Our R&D team lead and consultant is Carpigiani-trained and holds a Gelato World Tour title but that’s not the headline.
The headline is what that craft does for you. Every batch we make, every custom flavour we develop, every piece of R&D we run — it’s all pointed at one outcome: making our customers the ones who win.
If your business grows, we’ve done our job. If your menu gets talked about, we’ve done our job. If your event becomes the one people remember, we’ve done our job.
Everything else is just gelato.
MADE HERE, BY US.
NOT SOMEWHERE YOU
CAN’T SEE.
PROUDLY SINGAPORE
Everything we make is produced in our central kitchen in Tampines — a dedicated food manufacturing premises, SFA-licensed and covered by public liability insurance. Dual MUIS halal certified under both the Food Preparation Premises Scheme and the Product Scheme.
What that means in plain terms: we don’t outsource production to a factory overseas where you can’t walk the floor, can’t verify the ingredients, and can’t check the standards. We don’t source finished gelato from somewhere else and relabel it with a Singapore brand. We don’t operate at arm’s length from what we sell you.
Every tub, every pop, every tasting spoon of custom R&D sample comes from our kitchen, made by our team, under our standards. Ask us; we’ll walk you through.
WHERE WE GO
FROM HERE.
WHAT’S NEXT?
GWC is a young company built on a strong foundation of craft. We're growing — into new product formats and new client segments. But our scale will always be constrained by one principle: we don't make gelato we're not proud of.
If you're looking for a supplier who thinks the same way, we'd like to work with you.
LET’S TALK.
Whether you're a café owner, a brand founder, a hotel F&B director, a wedding planner, or someone with an idea you're not sure how to execute — we'd love to hear from you.